External Action

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External Action

In this area our objective is to strengthen the presence, the interests and the image of Galicia in the international context. We have set ourselves the goal of spreading Galicia's reality and specificity to the world, of projecting our personality and most of all, of promoting Galicia's politics, economy, history and culture abroad.

We have set ourselves the goal of spreading Galicia's reality and specificity to the world, of projecting our personality and most of all, of promoting Galicia's politics, economy, history and culture abroad

An overseas strategy, clearly defined in its objectives and means, will likewise constitute a powerful instrument for the spreading of Galicia's image.

This could give way to the coining of a "brand" image for Galicia, as a political community open to the world, with Galicians present in all five continents, and with a long tradition of being an entrance and exit gate.

The image of Galicia abroad must correspond with its economic, social and cultural reality. To spread an image of Galicia's quality that is not only commercial but also coexisting, cultural and integrating of the different variables that make up its overseas reality is essential in order to overcome the ignorance and lack of knowledge that still exists with regards to the modernisation process experienced by Galicia during the past few years, and which contrasts with its traditional image of a peripheral and backward community.

There are many factors that affect the formation of a country's image: from immigration to tourism, to the volume of its foreign trade or its investments, its linguistic and cultural manifestations, etc...

For this reason, our responsibility as an institution is to strengthen the conscience of identity of residents abroad, by promoting encounters and the convergence of wills between the most determining sectors: the economic, political and intellectual, etc...

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